Panera Bread franchisee Bluegrass Restaurant Holdings to title sponsor KWR Ducati Team
TUCSON, Ariz. (Apr. 2) -- Kyle Wyman Racing (KWR) has announced a new title sponsorship program with Atlanta-area Panera Bread franchisee Bluegrass Restaurant Holdings. The #33 KWR Ducati Panigale will carry the branding of bakery-café chain Panera Bread with rider Kyle Wyman.
With over 2,000 locations in the United States and Canada, Panera Bread offers fast, fresh and healthy sandwiches, soups, pizza, baked goods and more. Panera Bread has been serving wholesome meals in a warm environment since 1987.
"I'm very excited to be partnering with Bluegrass Restaurant Holdings to represent the Panera Bread brand for our 2021 MotoAmerica Superbike campaign," said Kyle Wyman, owner and rider on the KWR Ducati Team. "Panera is my go-to food stop especially on road trips, driving the race rig to the track, because they offer fresh and healthy food that is otherwise hard to find while traveling. This new partnership is an exciting step for my team and the MotoAmerica championship and I look forward to riding our Panera Bread-liveried Panigale V4 R on the race circuit this year."
Panera Bread will title sponsor the KWR Ducati Team via Bluegrass Restaurant Holdings for the Road Atlanta and Road America rounds of the 2021 campaign.
"Bluegrass Restaurant Holdings and our Atlanta-area Panera Bread Cafés are excited to partner with Kyle Wyman Racing for the 2021 MotoAmerica Championship," said Pat Correll, C.O.O. of Bluegrass Restaurant Holdings. "We wish the best of luck to the #33 team as the season kicks off in our backyard at Road Atlanta."
